SuCoLo
The project “SuCoLo” aims to provide a solid conceptual, methodological and empirical understanding regarding how to motivate sustainable consumer behaviour and deploy inclusive bicycle logistics to foster net-zero ways of delivery and pick-up of goods in urban outskirts. The project’s co-created designs will be tested in Salzburg, Leipzig and Merano.
Research Pilots with Local Living Labs
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Salzburg, Austria
Develop and test a webshop prototype with digital behavioural interventions for motivating consumers to choose sustainable delivery and pick-up options, and investigate the potential of goods pick-up at public transport stations.
Leipzig, Germany
Co-create concepts for pick-up stations and a delivery micro-hub, and use a local webshop and bike courier to test goods delivery via bicycles, cargo bikes, and pick-up stations.
Merano, Italy
Integrate accessible cargo-bikes into a bikesharing platform, build a co-created prototype pick-up station, and test delivery via cargo bikes for a local online market and bike courier.
Main Project Outputs
Simulation Model
A novel simulation model for bicycle sharing and delivery (cargo bikes), logistics hubs and local pick-up stations, according to factors such as walk- and bikeability and inclusiveness of neighbourhoods as precondition of offering sustainable consumer choices
Toolkit for Bicycle Hubs & Sustainable Logistics
A Toolkit for Bicycle Hubs & Sustainable Logistics for designing motivational, infrastructural and digital aspects of green logistics services that support sustainability, inclusiveness and social functions in neighbourhoods
Behaviour Change Guidebook
Scientifically designed and prototypically tested behaviour change techniques to foster consumer choices for green delivery and pick-up services
Recommendations for developing Sustainable Urban Bicycle Logistics Plans
Recommendations for developing Sustainable Urban Bicycle Logistics Plans (SUBLP) based on the living lab approach and participation methods involving all stakeholders along the bicycle logistics chain
City Adoption and Scaling of SuCoLo Solutions
Transfer of the project insights, results and scientific products, with adoption by municipalities as a part of their sustainable and inclusive development strategy for city peripheral areas
Our Consortium
This project has been funded by FFG, MIMIT, DLR and Vinnova under the Driving Urban Transitions Partnership, which has been co-funded by the European Union.
SuCoLo
Fostering sustainable consumer behaviour with inclusive bicycle logistics infrastructure in urban outskirts
Contact
Project Coordinator
Michael Thelen, MA
Salzburg Research Forschungsgesellschaft m.b.H.